Clothing comfort
Wool is a 'breathing' fiber that will never give you the feeling of being locked up. It has good isolating properties, and is very performing when it comes to regulating the body temperature. Wool can absorb up to one third of its own weight of moisture before it starts to feel wet. By absorbing moisture, wool reduces the amount of sweat on the body, thus also reducing the possibility of body odours.
People are not allergic to wool but it is true that wool, due to its structure, may itch. This depends on the fineness of the fiber.
Origin of the material
This wool is Australian and was spun, woven, and finished in Europe.
Ecology
Wool is a natural fiber and 100% biodegradable, can be washed less frequently and on lower temperatures thus saving energy and water. In addition wool garments often have longer lifespans, wool doesn't contribute to microplastic pollution of the air and surface water, and doesn't have to be ironed.